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A DAM Guide: Testing Video Backgrounds vs. Static Images

Topics DAM, Digital Asset Management, Image Transformation, Video
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Landing pages are the gateways to conversions. The challenge is making them engaging enough to draw your visitor’s attention and get their well-sought-after click. Traditionally, static images have been the go-to choice, but video backgrounds are gaining traction to create a more immersive experience. The question is, which one works…

Step-by-Step Guide: Build an AI-Powered Image App With Cloudinary, Next.js, and Anthropic

Topics Generative AI, Image Transformation, Next.js
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The modern marketing asset is dynamic. It’s a 1080-square Instagram tile, a transparent PNG for a slide deck, and a TikTok thumbnail. Opening a design tool each time to repurpose an asset for hundreds of use cases is no longer realistic. AI agents solve that problem by turning a chat…

Power Your Next.js Storefront With Interactive Visual Media and Smart AI Tagging Using Cloudinary

Topics AI, e-commerce, Next.js, Tagging
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GitHub Repository | Live Demo Imagine landing on an e-commerce page where each product instantly springs to life: You can swipe through high-res images, play looped videos, spin 360-degree views, or even inspect a 3D model without ever leaving the page. Now add AI-powered tagging that automatically categorizes…

Personalize E-commerce and Marketing Visuals in Next.js With Generative Replace and Overlays

Topics e-commerce, Generative AI, Personalization
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GitHub Repository | Live Demo E-commerce thrives on visual storytelling: a quick, personalized banner or badge can turn a casual browser into a buyer. With Cloudinary’s AI-driven Generative Replace and Overlays, you can dynamically swap out product elements (e.g., “50% OFF” → “75% OFF”) or superimpose seasonal callouts…

Cloudinary’s MCP Server: How Builders and AI Create Together

Topics AI, Generative AI, media flows
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Developers and builders can now connect Cloudinary to their preferred LLM. The new Cloudinary Model Context Protocol (MCP) (beta) server is officially live! Now you can connect AI agents to Cloudinary functions to test rapidly, automate more creatively, and develop cross-system workflows without writing code. (See full press release…

Enhancing Images With Cloudinary’s Generative AI Transformations

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Today, I want to talk about a tool that can change the way you edit images for blog posts and social media: Cloudinary AI. If you’ve ever struggled to find the right visual for your content, spent too much time editing images, or settled for something that didn’t fit…

The Latest Advancements in JPEG XL

Topics JPEG, JPEG XL
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We at Cloudinary are delighted to share several exciting developments in image quality assessment and encoding, featuring our very own Head of Image Research Jon Sneyers and collaborative work across the industry. Recently, a comprehensive paper titled “The JPEG XL Image Coding System: History, Features, Coding Tools, Design Rationale,…

Akamai and Cloudinary Partner to Power Next-Gen Video Experiences

Topics Accessibility, AI, Performance Optimization, Video, Video Player
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We’re thrilled to announce that Cloudinary and Akamai are teaming up to bring fast, high-quality video to an even bigger audience. Akamai, a leader in cybersecurity and cloud computing, has tapped Cloudinary to power its next-generation Video Manager solution. This new strategic partnership will bring Cloudinary’s AI-powered visual infrastructure to…

Building an EAA-Ready, Accessible Media Gallery With Cloudinary and MDN Standards

Topics Accessibility
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As the European Accessibility Act (EAA) enforcement has went into effect, developers across the EU and beyond are being called to make websites and digital services more accessible. While compliance is a legal obligation, it is also a meaningful step toward building inclusive, user-centered experiences. This tutorial walks through…

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